Your website is often the very first impression a potential client will have of your interior design business. Much like walking into a thoughtfully-designed space, your online presence should immediately communicate a sense of style, intention, and professionalism. Whether you’re DIY-ing your website or using a thoughtfully-crafted template, there are small — but impactful — ways to make your website feel more high-end. Below, we’re sharing some simple, approachable tips to help your website reflect the elevated quality of your work.

Simple Ways to Make Your Interior Design Website Feel Elevated

Choose a Clean, Minimal Layout

Simplicity is powerful — especially in web design. A clean layout with plenty of breathing room allows your photos to shine and your message to land. Instead of crowding your pages with too much information or too many visuals, focus on guiding your visitors through a calm, curated experience. Just like you would in a well-designed room, edit and refine so that every element has a purpose and a place.

Invest in Beautiful Typography

Typography plays a huge role in how your brand is perceived. Choosing intentional, elevated font pairings can instantly add a sense of refinement to your website. We love pairing a classic serif with a clean, modern sans serif for a look that feels both timeless and on-trend. Our Showit website templates come with curated font pairings already in place — designed to elevate your brand and let your work take center stage.

Showcase Only Your Best Work

You don’t need to include every past project to have an impressive portfolio. Instead, take a step back and select only the work that feels most aligned with your style and the type of clients you hope to serve moving forward. A focused, curated portfolio gives your website a more elevated, editorial feel — and ensures that every image is working for your brand.

Add Personal, Custom Touches

Luxury lies in the details. Adding thoughtful, personal touches — like a beautifully-written welcome message, signature colors, a meaningful brand story, or custom design elements — can help your website feel truly one-of-a-kind. These small touches create a sense of connection and give your visitors a glimpse into the care and creativity behind your business.

Prioritize a Seamless Experience

A luxurious online experience is one that feels easy, intuitive, and stress-free. From fast loading speeds and mobile optimization to clear navigation and gentle transitions, the way your website feels to use matters just as much as how it looks. A seamless, polished experience creates trust — and trust is what turns visitors into clients.

Elevated Marketing Templates for Interior Designers

Your interior design business deserves a brand and marketing strategy as polished and intentional as the spaces you create. At Coastal Template Co, we offer done-for-you Showit website templates, Flodesk newsletter templates, and Canva Instagram templates — designed to help you showcase your work beautifully, connect with your ideal clients, and market your interior design business with ease. Explore our collection of relaxed yet refined marketing templates for interior designers and create a seamless, sophisticated online presence that elevates your brand.