Marketing your interior design business doesn’t have to feel overwhelming or time-consuming. At Coastal Template Co, we believe marketing should be just as intentional and refined as your design work. Whether you’re just starting out or looking to elevate your digital presence, here are five simple ways to market your services online — and start attracting dream clients with ease.

Refresh your Instagram with a consistent aesthetic

Your Instagram is often the first impression potential clients get of your brand. Use Canva Instagram templates to create a cohesive, elevated look that reflects your design style. Make sure your grid tells a visual story — from mood boards and flat lays to behind-the-scenes and completed projects. Consistency builds trust and recognition.

Tip: Post 3–4 times weekly, and aim for a mix of educational, inspirational, and personal content.

Use Pinterest to drive traffic to your website

Pinterest is a visual search engine — and it’s a perfect fit for interior designers. Create pin graphics using our Canva Pinterest Templates, link them back to your blog posts or service pages, and watch your website traffic grow. Beautiful, well-branded pins can live on Pinterest for years and continue to send you qualified leads.

Tip: Batch 10–15 pins per blog post to maximize visibility.

Offer a free lead magnet to grow your email list

If you’re not building an email list yet, now is the time. A helpful, design-focused freebie — like a style guide, a paint color palette, or a room planning checklist — is an easy way to serve your audience while capturing their email address. Pair your freebie with a well-designed Flodesk template to automate your welcome sequence beautifully.

Tip: Try our free resource: “25 Lead Magnet Ideas for Interior Designers” to get started.

Showcase your services with a Showit website template

Your website should be working just as hard as you are. With a done-for-you Showit website template designed for interior designers, you can present your portfolio, outline your services, and guide visitors toward your inquiry form — all with a clean, strategic layout. Bonus: You don’t need to be tech-savvy to customize it.

Tip: Keep copy minimal and visual storytelling strong. Let your work speak.

Use client reviews to build credibility

Social proof is powerful. Collect kind words from your past clients and strategically display them across your website, Instagram, and newsletter. If possible, include a photo of the completed space or a headshot of your client for added authenticity.

Tip: Rotate 2–3 testimonials into your monthly content calendar as graphics or carousels.

Marketing Templates for Interior Designers

You don’t need to be everywhere at once — just a few simple, strategic tools can make a lasting impact. From Instagram to Pinterest to your own website, consistency and clarity are key. With templates tailored to interior designers, Coastal Template Co is here to make marketing easier, faster, and more beautiful. Explore our full collection of Showit templates, Canva templates, and Flodesk templates — all designed with interior designers in mind.